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Website Optimization: 5 Ways to Improve Your Online Presence So People Can Find You

In Internet Marketing, SEO by Lynn Pechinski

Building and maintaining your online presence requires an understanding of what’s at stake if you don’t do it. If your website isn’t optimized to be seen by search engines, your customers can’t find you. If your company isn’t actively engaging with people on social media, you’re losing opportunities to create a fan base and get referrals. If your business isn’t taking advantage of customer reviews to help promote your business, you’re missing important customer feedback. Website optimization is key.

To get you started, we’ve outlined 5 important ways to get your business established online for maximum visibility by the search engines. Our latest article on LinkedIn Pulse lays out the essentials you need to know to get started: