BACK-TO-WORK
At long last, we are beginning to see the progression of employees and students going back to work and school. Many companies have carefully considered how to promote their brand to accommodate safety and good health. Companies continue to focus on how to provide safety protocols and address the comfort of their team, clients and prospective customers..
For those companies who are still offering their services remotely, there are a few ideas to showcase your brand.
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Welcome Back – It’s in the Specialty Box
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1st Straw Marketing is able to offer enhanced packaging to put together the best-selling items into a kit. We can combine multiple branded products and your company’s marketing materials bundled together in attractive packaging. We can individually ship these VIP gift boxes nationwide or drop ship to your office or event location. We can help to create a theme for your program, personal safety, outdoor essentials, and virtual meeting swag are 3 ideas.
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Welcome your team back to the office with a personalized specialty box filled with personal protection items: hand sanitizer, branded masks, vaccine ID card holders, mask lanyards, and color-coded silicone wristbands indicating the level of comfort individuals have for social distancing.
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Social Distancing
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Everyone has their own risk level and opinion about how to keep themselves and you safe. Some people welcome others with a smile and a wave, others with an elbow bump. By giving your employees and office visitor color-coded silicone wristbands, each person can choose to let others know their comfort level with social contact. Spotting the colors on their wrist, others will quickly understand if an elbow bump is OK or stepping back is preferred. Your team may find that they swap the wristbands regularly depending on their daily contact and exposure. A red wristband indicates a separation of 6 feet without exception. Yellow reflects, “Still Using Caution” and Green allows for closer contact, maybe high fives and handshakes.
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Office, Cubicles, & Community Kitchens
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Office space can be a challenge especially when finding ways to safely maintain distance. Employers are implementing staggered shifts, especially in a shared cubicle setting, which will give relief and flexibility to your most valued resource: your team. One of our health care companies are using white memo boards outside of each office. Each white board can show the hours the person will be working in their office. “I will be in the office from 8 am to 4 pm on Monday – Wednesday – Friday. If you need me on Tuesday and Thursday, here is my contact info.” A tech company recently ordered personalized tumblers for every employee. Every tumbler has the company logo with the employee’s name. This recognition gift shows the employee value and eliminates the confusion for whom the tumbler belongs to.
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Nearly all of the personal protection equipment and products are available to be custom branded to outfit your office and work spaces. From soap and soap dispensers, to disinfecting wipes, hand sanitizer dispensers, and tissues, companies are reinforcing their brand along with the support of a very safe work environment. Products are placed in common areas like sanitizing stations, kitchens and restrooms.
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As soon as your company begins inviting clients and prospects to your offices, give each prospect a care kit filled with a new mask, hand sanitizer, mask lanyard and mask carrier to show your care and concern for your clients as well as the employees who interact with your valued clients. There are several items available made with anti-microbial plastics, ballpoint pens for example. New innovations in promotional products take your gift giving to a whole new level with UV light sanitation boxes and water bottles with UV light cap. Make a memorable impression and earn more loyalty with your care and concern.
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Marketing and Branding Your Company – Make it Safe and Special
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No matter who your target audience is, contact me by phone, text or email so I can hear your concerns for your business in the coming months. We build custom programs that relate to your business and customer base. Programs designed to meet your budget and objective. Sales@1st-Straw.com; 609-472-1667
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Here’s to your good health!
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Lynn