How to Send Out Effective Email Newsletters

Email newsletters are a great way to keep in touch with your prospects and current customers. How do you make sure your newsletter is really reaching them? Well, for starters, your newsletter has to stick around long enough to be read (i.e., not end up in the spam folder). The layout has to be user-friendly, thoughtfully designed, and uncluttered. It also needs to be relevant to the recipient and concise enough to be an easy read. That being said, there are other helpful tips you can use to make your email newsletters as effective as possible. It’s important to know the dos and don’ts of creating compelling email newsletters, and 1st Straw’s most recent LinkedIn post gives you the top 8 tips to get your email newsletters opened and read: https://www.linkedin.com/pulse/how-send-out-effective-email-newsletters-lynn-pechinski Image: © Can Stock Photo Inc./alptraum