act now call to action

How to Write a Call to Action

In Marketing by Lynn Pechinski

When someone visits your web page or click on an ad, what action do you want them to take next? How clearly do you spell it out for them? Creating an effective call to action (CTA) means a better click-through rate and more leads. Word choice, brevity, and clarity are all parts of writing a call to action that will bring you the results you’re looking for. But, there are a few other tips you should know in order to generate the immediate response you’re looking for. Over on Tumblr, I’ve posted a list of the 5 key factors for creating a compelling call to action. Don’t miss out – act now by clicking this link: