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Promote Your Business with a Healthcare Theme

In Promotional Marketing by Lynn Pechinski

Looking for a new way to promote your business to your target audience? Participating in a health fair and selecting wellness-related customized products can be an effective way to reach potential customers. Read our most recent LinkedIn article for some great products you can personalize and use to promote your brand in a healthcare environment.

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The Perfect Holiday Gift: It’s Not Too Late!

In Promotional Marketing by Lynn Pechinski

Christmas is only a few weeks away, and everyone is in a rush to get those last- minute gifts out of the way, so that they can spend the holiday with family and friends. There’s still time to visit 1st Straw Marketing and Promotions’ online catalog to get holiday gifts for your customers, employees, or even the business partners that …

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3 Tips to Make Your Next Promotional Business Event More Memorable

In Promotional Marketing by Lynn Pechinski

Planning a promotional event? you’ll want to make sure it’s exciting and memorable for your attendees as well as profitable for your business. Producing a memorable event brings back a loyal following time after time. Your guests will remember your event long after they leave and will look forward to the next invitation. There are things you can do before, during, and …

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Custom Apparel – Embroidery Techniques

In Promotional Marketing by Lynn Pechinski

Custom quality apparel is a great way to showcase your logo and brand, due to its longevity, durability, and likelihood that it will be worn again and again. There are a wide variety of apparel options to choose from, depending on your needs and taste. An embroidered logo adds a polished and professional look to your apparel. Machine embroidery uses …

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Using Awareness Days, Weeks, and Months as Promotional Tie-Ins for Your Business

In Promotional Marketing by Lynn Pechinski

Most of know about running promotional campaigns for events such as product launches, upcoming events, and major holidays. But did you know that awareness days (and weeks and months) are a great promotional opportunity as well? There are as many awareness days as there are causes out there. In addition, many professions are celebrated for days or weeks, such as …

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3 Benefits of Running a “Scratch Off” Promotion

In Marketing, Promotional Marketing by Lynn Pechinski

Have you ever participated in a scratch off promotion? It’s a fun and engaging way to offer your existing and prospective customers incentives to do business with you. It capitalizes on the reality that people love getting free or discounted stuff, and enjoy the excitement of the surprise! One major fast food chain has used this kind of program very …

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Screen Printing 101: Why Using an Underbase Matters

In Promotional Marketing by Lynn Pechinski

Anyone who’s ever had custom apparel created for their company has some familiarity with screen printing. As a decoration method, it is a popular one; it works with a variety of different fabrics and can be used for many types of items, such as clothing and tote bags. Screen printing involves the application of ink through a screen to create …

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3 Top Reasons to Use Promotional Products in Your Marketing

In Promotional Marketing by Lynn Pechinski

Promotional products are a great way to market your business. Whether it’s tote bag or a t-shirt, an item that can worn or carried around in everyday life  provides continuous exposure for you brand. They help establish goodwill and loyalty with your prospective customers. The world of promotional products has grown to include many technology and electronic gadgets that are …

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Clothes Make the Company:
“Wearable Branding” as an Effective and Effortless Promotional Tool

In Promotional Marketing by Lynn Pechinski

Do you have a favorite t-shirt? Our company produces a lot of custom printed t-shirts for our customers. Imprinted t-shirts, when cleverly designed, sized and produced with high quality printing standards, will provide an excellent vehicle to promote your business or event. The cost per impression (the “eyeball exposure” to your brand) is very low compared to other forms of …