Cross-platform marketing solutions are designed to drive traffic to a landing page or website from your email and/or direct mail marketing programs. Personalized messages using variable data printing enable you to deliver to the recipient a custom website landing page generating a real-time lead. The attraction of personalized variable data printing combined with the precision of the web creates powerful marketing campaigns. These campaigns utilize variable data printing, personalized URLs, and targeted emails or direct mail pieces to help you reach – and then track – your desired target audience.
This was the most successful marketing program I’ve ever done for my business. It generated real leads that turned into real revenue and profit. The program more than paid for itself. My return on investment was over 200%! This was a grand slam of a program, unheard of in the industry! As a result of its success we are repeating the program a second year.H. R., Ferguson Dechert Real Estate